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GRAB
Collaborating closely with our client’s creative team, we embarked on a mission to craft something truly exceptional for the Mid-Autumn festival, all while embracing the ethos of Reduce, Reuse, Recycle. Our result?
A stunning gift box designed to house Mooncakes that ingeniously transforms into a vibrant lantern illuminated by enchanting lights. Engineered for both kids and adults, assembling and utilizing it during the night becomes a delightful experience. Featuring printing with Glow In-The-Dark ink and a carefully constructed paper bag without front crease lines to preserve the artwork, our creation embodies sustainability—a packaging solution that transcends disposability, offering a meaningful afterlife.
Client | McDonald's Malaysia Company Sdn. Bhd. |
Date | 01 November 2023 |
Category | Product Development |
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